About Me

Multi-disciplinary creativE
Hi! I'm Irene.​
I'm an Assistant Creative Director in Edmonton, Alberta with over 15 years working in the technology, e-commerce and beauty industries.
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Equally comfortable on both ends of design from brainstorming & strategy to production and execution - I take ideas from start to finish ensuring they meet business objectives.
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As a flexible designer, I can work in a variety of styles and adapt to your brand's identity, although I do love bold, bright colours!
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In 2006 I graduated from the University of Alberta Bachelor of Design program, with Distinction, with a focus on Visual Communications Design.
Since then I have worked as an in-house designer to bring marketing campaigns to life, create scroll-stopping visuals and consistently elevate a brand's identity beyond the paper.
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FUN FACTS
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I volunteer with a local non-profit organization that provides sponsorship and support to Ukrainian orphans called Bridge of Hope.
My favourite ice cream flavour is mint chocolate chip but the best gelato I've ever had was guava. Our family dog is Daisy, a golden retriever. You can bet if there is a pool or a beach - you'll find me by the waves.


Daisy,
Photo Assistant &
Very Good Girl
Graphic Design / Photography / Packaging / Brand Identity
Marketing / SEO / Advertising / Visual Communications
Typography / Video Production & Editing / Email Marketing / Copywriting
VIEW MY WORK
SOFTWARE & TOOLS
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OFFICE TOOLS
Google & Microsoft Suite
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SOCIAL MEDIA TOOLS
Canva, Later, Meta Business Suite
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ADOBE CREATIVE CLOUD
Photoshop, InDesign, Illustrator,
Premiere Pro, Audition, Lightroom
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PROJECT MANAGEMENT
Asana, Basecamp
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EMAIL SYSTEMS
Klaviyo, Mailchimp
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WEBSITE
Wordpress, Wix, Shopify
CSS, HTML, SEO
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